Response to the Demands of 4.0 Industrial Revolution, Management Study Program Hold Seminar and Call for Paper

Udayana University Management Study Program held a National Business Management and Call for Paper Seminar on Friday (05/03/2019) at Prime Plaza Sanur. The seminar entitled "Public Relations VS Machine: Reconstructing Their Role in Industry 4.0 Era" as a response to 4.0 industrial revolution.

According to Deputy Dean of Academic and Planning at Faculty of Economics and Business, Prof. Dr. Ni Nyoman Kerti Yasa, SE., M.S, educational institutions should not close themselves to any changes that occur in society, including the demand for industrial revolution 4.0. The Faculty of Economics and Business strive for this, both in education, research, and service, so that it can produce human resources capable of competing in the community.

Coordinator of Management Study Program, Dr. I Gusti Ayu Ketut Giantari., SE., M.Sc, said that the Management Study Program was very concerned about technological developments, one of which was by implementing a learning curriculum that led to the digital world. "Management study programs are very concerned with technological developments, not only the curriculum, but also research and service," said Giantari.

This national seminar was attended by academics and researchers from various regions in Indonesia. In addition to the national seminar, the Call for Paper was also held to invite academics, researchers, and students who are interested in writing papers. "Our screening results have 65 full papers that we received. "The 9 best papers will be presented and announced," explained the Chairperson of the Committee, Gede Bayu Rahanatha, SE, MM. (dsk, ad)