Denpasar – Udayana University, through its Institute for Research and Community Service (LPPM), held an event to Strengthen Understanding and Technical Guidance on Industrial Design Registration for Educational Institutions/Government Research and Development Centers/Business Actors in Bali. This event took place in the Bangsa Room, Udayana University Rectorate Building, Jimbaran Campus, on Tuesday (August 4, 2026).
The event was officially opened by the Head of the Legal Services Division of the Bali Regional Office of the Ministry of Law, Drs. I Wayan Redana, M.H. Also in attendance were the Vice Rector for Academic Affairs of Udayana University, Prof. Ir. I Nengah Sujaya, M.Sc., Ph.D., the Head of LPPM Udayana University, the Head of the Udayana University Intellectual Property Center, and participants from various educational institutions, government agencies, and businesses.
The event’s organizing committee, Tommy Tyas Abadi, S.T., S.H., M.Si., M.H., stated that this technical guidance aims to provide an understanding of the procedures for preparing administrative and substantive data for Industrial Design applications, as well as to evaluate the documents submitted by universities. This activity is expected to foster a common understanding of the Industrial Design registration process in accordance with applicable regulations.
A total of 60 participants attended the event, including representatives from Udayana University, the Bali Institute of Design and Business, the Bali State Polytechnic, the Indonesian Arts Institute Bali, the Maha Werdhi Polytechnic, business owners, product designer associations in Bali, and the Bali Regional Office of the Ministry of Law.
The technical guidance featured three speakers: Dr. Made Aditya Pratama, S.H., M.H., Head of the Udayana University Intellectual Property Center; Ruslinda Dwi Wahyuni, S.S., M.Si., LL.M., Associate Expert Industrial Design Examiner; and Tommy Tyas Abadi, S.T., S.H., M.Si., M.H., as the Head of the Center for Intellectual Property. as an Associate Expert Industrial Design Examiner. The event was moderated by Ni Putu Emilika Budi Lestari, S.Kom., M.Sn., Lecturer and Head of the Institute of Design and Business Research and Development (LPPM) of the Bali Institute of Design and Business.
In his remarks, the Vice Rector for Academic Affairs of Udayana University, Prof. I Nengah Sujaya, emphasized that this event represents a concrete collaboration between the Directorate General of Intellectual Property (DJKI), the Bali Regional Office of the Ministry of Law, LPPM, and the Udayana University Intellectual Property Center (IPC) to strengthen intellectual property protection in Bali.
According to him, there are two main aspects to be promoted through this collaboration: increasing the added value and economic value of innovation, and strengthening the legality and legal protection of intellectual works.
As a university that develops entrepreneurship-based education, Udayana University is committed to continuously strengthening the protection of academic and cultural assets through the registration of researchers’ innovations and official university attributes. Furthermore, the university is committed to respecting communal intellectual property by clearly distinguishing between new, personal or commercial innovations and the collective cultural heritage of the Balinese people. This commitment is reinforced through the development of a periodic and ongoing Intellectual Property Rights (IPR) registration program by the Institute for Public Relations and the IPR Center of Udayana University.
Prof. Sujaya hopes that all participants will participate diligently so that every innovation and creative work they produce receives optimal legal protection.
Meanwhile, the Head of the Legal Services Division of the Bali Regional Office of the Ministry of Law, Drs. I Wayan Redana, M.H., expressed his appreciation to the Directorate General of Intellectual Property Rights (DJIP), particularly the Directorate of Copyright and Industrial Design, and Udayana University for the synergy they have established in supporting intellectual property protection in Bali.
He believes that Bali is not only known as a tourist destination but also as a center of creativity, producing a variety of craft products, textiles, packaging, and even traditional ceremonial items. However, public awareness of the importance of protecting Industrial Designs still needs to be improved, as so far the focus has been on brands and copyrights.
He believes that Industrial Design plays a strategic role because the visual appeal of a product is often a key factor influencing consumer decisions. Therefore, lecturers, students, researchers, and business actors are urged to ensure that every work, research, and prototype has received intellectual property protection before being published, exhibited, or marketed, considering that the element of novelty is a primary requirement for Industrial Design registration.
He also highlighted the enormous potential of thousands of MSMEs and craft centers in Bali, which has not been matched by the high number of Industrial Design registrations. Therefore, all stakeholders are expected to encourage research results to the commercialization stage so that superior works, such as Celuk jewelry, Kamasan paintings, and Endek weaving, do not remain merely research products but can provide higher economic value through legal protection.
Through this activity, it is hoped that more innovative design works will be created that are highly competitive and legally protected, thereby strengthening the position of Balinese creativity as an important pillar in national and global economic development.